Toolbox vs. Black Box
Enabling Differentiation in Automotive Voice
For auto makers seeking to incorporate voice control and voice communication systems, DSP Concepts recognizes that there are multiple approaches to leverage supplier expertise and save in-house resources.
One approach is the relatively simple "Black box" route, where a solution has been packaged by a supplier and is ready to incorporate as-is. This is a quick and no-frills way to close the distance between point A, no voice system; and point B, a functional voice system. OEMs building cars for the low-end market may settle on a black box, viewing it as the most pragmatic solution.
Another approach is the "Toolbox," where the OEM or Tier 1 is supplied with the tools, resources, and support to craft their own systems, implementing various features according to their design requirements. This approach focuses on enablement rather than a prepackaged drop-in solution, allowing the selection of features and tuning that is consistent with their brand and trim levels.
Those opting for the toolbox approach require a product that does more than simply carry them from point A to point B. This flexibility is essential for brands crafting the kind of rich and individualized customer experience that extends beyond that of a drop-in solution. A toolbox unlocks differentiation, enabling auto makers to design automotive voice systems that stand out from the competition.
The Audio Weaver development platform is at the center of the toolbox offered by DSP Concepts, presenting OEMs with everything they need to develop integrated audio processing layouts for all architectures, vehicle segments, and use cases. Audio Weaver streamlines the development of advanced voice communications, voice control, plus sound design, playback processing, and more.